Presley’s character, racing driver Lucky Jackson, is hoping to compete in the inaugural Las Vegas Grand Prix, if he can raise the finance working in a local hotel to replace his Elva’s broken engine, that is. Naturally, racing’s not the only thing on his mind, though. Winning the heart of seductive swimming teacher Rusty Martin (Ann-Margret) is perhaps even higher on his list of priorities.
The chemistry between ‘The King’ and Ann-Margret – then billed as ‘the female Elvis Presley’ – was just as real off-screen as it was on, the two indulging in a scandalous affair, much to the dismay of Elvis’s girlfriend Priscilla Beaulieu who, just three years later, would become his beloved wife. Viva Las Vegas!