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Cochrane’s illustrious career is dusted with the special and the sublime. Beginning in advertising at Ogilvy & Mather, he was quick to rise through the ranks. “Fairly quickly, I became Production Director and was actually making ads and campaigns for many companies, including Ford,” he recalls as we settle down at his home in Fulham. Around the same time, one of Cochrane’s friends was working in Formula 1 management and required someone to help with the live feed at the 1997 Spanish Grand Prix.