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Kylie Minogue: 'Sexercize' - with a Maserati

Kitsch with Kylie and the Kustom Kar Kommandos: hipster director Roman Coppola has produced a new 1980s-style video for Kylie Minogue – with a customised Maserati given the co-star's role…

“When I was a kid there were a lot of custom cars made for bands or television shows; The Pink Panther and The Monkees had incredible vehicles,” says Coppola. “I thought to myself, I’ll make a custom car for Kylie” – and his choice for her experimental video ‘Sexercise’ was a comically modified Maserati.

The project was completed with multimedia agency Chandelier Creative, and took inspiration from various sources, including “the late 1970s/early 1980s French Vogue with a bit of an Olivia Newton-John or Jane Fonda aerobics fashion filter,” according to Chandelier Creative Director Richard Christiansen. “I also started thinking about vintage Pirelli calendars.” Above all, though, the new video pays tribute to the short experimental film Kustom Kar Kommandos of 1965.

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