Skip to main content


With TAG Heuer’s new Monaco Gulf Special Edition, the race never ends

Have you ever experienced the feeling of waking up and the only thing you want to do is race all day? We just couldn’t fight the feeling anymore, so we organised our own little endurance race, with TAG Heuer’s new Monaco Gulf Edition and a matching Ford GT40… 

There’s a no more demanding motor race than the 24 Hours of Le Mans — and no team whose name and livery is more closely associated with the Circuit de la Sarthe than Gulf Racing. Commemorating the 50th anniversary of the world-famous team, TAG Heuer has now released a special Gulf edition of the iconic Monaco watch that was famously worn by Steve McQueen in Le Mans — and asked Classic Driver to have some fun with it. Obviously, our driver took the watch and a matching Ford GT40 to its natural habitat on a local Italian race track and revived the spirit of endurance racing from sun up to sun down. Apologies to the race track’s marshal, who wasn’t particularly amused with his unforeseen nightshift. But what can we say — the race never ends!

Videography: Kai Klinke

Our video production in Italy was kindly supported by TAG Heuer. The new TAG Heuer Monaco Gulf Special Edition is now available for sale online.

We would also like to thank our talented GP2 racing driver Norman Nato and Classic Driver Dealer Ruote da Sogno, who kindly lent us the Ford GT40 Gulf Recreation for a day on the track.