Bamford & Sons, at ‘The Old Bank’, 31 Sloane Square SW1, offers luxury menswear and boyswear, accessories and collectibles for the discerning buyer. Among the items on offer is an exclusive collection of customised Rolex Daytona watches, following in the footsteps of the pre-owned Rolex Submariners and GMTs which Bamford & Sons has built a reputation for acquiring, servicing and selling on.

Demand exceeds supply, when it comes to the stainless steel Rolex Daytona, which has consequently become one of the most sought-after watches of all time. No surprise, then, that Bamford & Sons has a flourishing clientele for its fully serviced, pre-owned timepieces, each of which comes with its original papers and Rolex box, plus a one-year warranty. The watches are customised by applying a sleek, black PVD coating, with the Bamford & Sons logo engraved directly onto the watch case back.



But there is a further option. If these rare and desirable Rolex Daytonas are still not exclusive enough for your tastes, there’s the opportunity to order the dial in a colour of your choosing. A recent example is a Rolex Daytona with a dial that is the exact red of an original Ferrari/Lancia D50 racing car from the 1950s. Or you could opt for a limited-edition ‘Aqua Blue’ version, restricted to just 25 units.



The timepieces are available from Bamford & Sons, as stock allows, from £13,500 for the black versions, and just slightly more for the coloured variants. See www.bamfordandsons.com.

Text: Charis Whitcombe
Photos: Bamford & Sons