COMMERCIAL CATALOG AND PRESS KIT OF THE FERRARI TESTAROSSA
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TypeAutomobilia
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Year of manufacture1984
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Location
Description
The Ferrari Testarossa made its public debut in France. On October 2, 1984, it was showcased for the first time at the Lido de Paris for a preview event, followed by its appearance at the Paris Motor Show a few days later.
To complement the launch, Ferrari developed two documents: a press kit and a sales brochure.
The first of the two carries the internal reference 324/84 and is aimed at the French market, since all 20 pages are written in that language. With a closed format of 31x22.5 cm, the set looks back at the car's development and is also accompanied by a set of 9 black and white photos (approx. 21x19 cm, three of which are approx. 18x24 cm). Note that this is an October 1984 edition of 600 copies (hence the additional reference 0.6M/10/84) and includes a spelling error, as Renseignements is written Reinsegnement.
The brochure, on the other hand, is written in French, Italian, English, and German. It spans 22 pages with a closed format of 30x27 cm and is referenced as 328/84, with the addition of 8M/2/88, indicating a print run of 8,000 copies in February 1988.
Everything is in perfect condition.
