Maserati GranTurismo debuts in London and at the Goodwood Festival

Following a private launch to VIP guests and clients in London earlier in the week, Maserati GB used the famous Goodwood hill to showcase one of 2007’s most exciting cars, as well as revealing its starting price in Great Britain.

If Westminster was in a hubbub with British political events, just a stone’s throw away at the Royal Horticultural Halls things were a little calmer and certainly more stylish as the wraps came off the all-new Maserati GT car; a model that will do battle with Jaguar’s XKR and Aston Martin’s V8 Vantage and DB9.

Over two nights more than 800 prospective customers and VIP guest were invited to view the car, as well as consider additional purchases from long-time Maserati partners Audemars Piguet (official Maserati watches) and Salvatore Ferragamo (suppliers of bespoke luggage).

Guests included supermodel and brand ambassador Jodie Kidd, Pink Floyd drummer Nick Mason, who arrived at the Royal Horticultural Halls in a Maserati Quattroporte, Vice-president of CNH Global, Eduardo Teodorani Fabbri, financier Arpad Busson, art gallery owner Tim Jeffries, and Snatch and Casino Royale actor Ade.

Managing Director of Maserati GB, Andrea Antonnicola, said:

“I am extremely proud of hosting this UK Premiere of the Maserati - a car which has been enthusiastically received worldwide, after its debut at the Geneva Show earlier this year. The GranTurismo continues a tradition of great Maserati grand touring cars, which stretches back to 1946. However, the new GranTurismo is as much of a synthesis of avant-garde design and technical innovation, as it is a product of this rich heritage. And above all it’s a car that confirms the strength of the Maserati brand in 2007.”

Alongside the new car, and the highly-acclaimed revised Quattroporte Automatic, was a red Maserati A6GCS designed by Pininfarina.

Just a few days later and a dark blue GranTurismo was braving the weather at the Goodwood Festival, driven by Nick Mason, Troy Bayliss (reigning World Superbike Champion) and Jodie Kidd. Parked next to Jim Glickenhaus’s Pininfarina-designed Ferrari P4/5 in the Supercar Run paddock, the new car drew many admiring comments from spectators, and a glance across to the red Ferrari revealed some similarities in concept and style. No bad comparison whatsoever.

Maserati GB announced that the starting price for the GranTurismo in the UK will be £78,500 on the road.

Story - Steve Wakefield
Photos - Maserati GB All Strictly Copyright

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