During the peak of the Group C era, it became common to see a variety of racecars on display at shows, international airports, even board meetings, all wearing the colors and lettering of assorted sponsors. Teams quickly learned the importance of marketing their efforts by exposing their product away from the track. Although there have been cars built especially for this purpose in the past, a Group C display vehicle demanded a more thorough undertaking. No longer could one get away with a couple pieces of wood for the chassis and angle iron as an axle with assorted fiberglass panels bonded together and blacked out plexiglas windows. The new style of show bluff had to have roots in the reality of the actual car.
Those with the resources were able to construct simple variations of a proper monocoque chassis to fit recently outdated bodywork and then turn the results over to their sponsor's marketing and promotional arm. The teams with the smaller budgets often used a